Marc has done – and I say this with all love and respect to the man – some weird shit in the past, but this one takes the taco! Popular Music is literally an album designed by committee. Marc got in there, folks; he asked the questions. He polled the listening audience and did that market research, and that, in turn, helped dictate the slant of the album.
Now this is a horrible idea, precisely the brand of wonderfully horrible idea that I expect will lead to some of Marc's most interesting output yet.
Mr. with a C is also once again looking to the fans to help with the pressing of a small vinyl run, as well as some physical CDs for the good of those still tied to tangible media. (Poor bastards!) But unlike some projects I could allude to Marc has a definite timeline in place, and your financial support is really just pre-ordering the new hotness.
I mean, sure, there are some pretty crazy incentive items if you're really down to kick in serious dough, but even the lowest sponsorship level snags a digital version of the album. So head over to Indiegogo for the full skinny on how to cop Popular Music, a private Skype concert or maybe even Marc's own keyboard, and keep an eye out for regular updates that afford an even-expanding look behind the curtain.